![](/static/66c60d9f/assets/icons/icon-96x96.png)
![](https://lemmy.world/pictrs/image/44bf11eb-4336-40eb-9778-e96fc5223124.png)
2·
1 year agoOh I agree. It gets more difficult over time though, as more people begin to only know the entity by the new name. I’m not a Twitter user so I really don’t care about the new “X” name, but I still know and will forever know that Spectrum is Comcast and Lumen is Century Link, because I care deeply about the bullshit they are about. And will I continue to remember Twitter for what it is no matter the name they decide to go by. I was mainly pointing out that they do in fact have the right in the law to rebrand, to put a thin veil over their previous mishaps.
Who is a 9 year old article?