Firefox users are reporting an ‘artificial’ load time on YouTube videos. YouTube says it’s part of a plan to make people who use adblockers “experience suboptimal viewing, regardless of the browser they are using.”

  • Bazoogle@lemmy.world
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    11 months ago

    the delivery person gets paid for putting in the letterbox

    This is precisely what I am saying. It is the delivery of advertisements that matters, not how many people actually see it (which is impossible to know in any advertising situation). Your TV analogy is not very good. During a broadcast, there is a live stream of data being sent to the TV. You cannot control what data is being streamed to that TV, you can only control if it’s being displayed on your TV or not. Therefore, you cannot stop the delivery of the ads. If you are watching a show live, you cannot skip past the ads. If there are 5 minutes of ads, the best you can do is turn off the TV or walk away for 5 minutes. If the ad wasn’t put in the broadcast to begin with, so never delivered, there’s no way in hell the advertiser is paying for it.

    So to answer your last question, it has nothing to do with seeing it or not. Purely delivery. The moment the mail is in your mailbox, the content is delivered. But if you put a lock on your mailbox, it cannot be delivered. If someone puts up a billboard, it doesn’t matter how many people see it, the billboard is up. If you put your commercial in a television broadcast, it will indeed be broadcast. Though with the internet, people now have the ability to stop the delivery of ads altogether. Therefore, if you say you will pay for this service by receiving advertisements, and then the advertisements don’t get delivered, that would be stealing.

    • ToxicWaste@lemm.ee
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      11 months ago

      You didn’t answer my question though. If someone turns off their TV during commercials, the content is not delivered. If someone puts up a “please no ads” sticker, it becomes illegal to put advertisement in the mailbox (at least where i life). In both cases the materials are not delivered. Is that theft?