At least two brands have said they will suspend advertising on X, the platform formerly known as Twitter, after their ads and those of other companies were run on an account promoting fascism. The issue came less than a week after X CEO Linda Yaccarino publicly affirmed the company’s commitment to brand safety for advertisers.
I’m glad companies are pulling out of X but I’ve never understood this reasoning for removing your ads tbh.
Every single person who sees your ad knows that it has just been served by the website and has nothing to do with the post/content or author.
Like on youtube, why do companies not wanna advertise on a video with cussing? We all know that the language used in the video has nothing to do with the ad playing before.