I’m genuinely curious about peoples thoughts on this.

It made sense for a while. But the branding change was 16 months ago. The URI change was 3 months ago. Everybody knows now what X is. Yet for some reason, I still see in news stories today:
“… on X — formerly known as Twitter — and said …”
I really don’t think that’s needed anymore. But I’m always one to want changes as fast and painless as possible.

So what do you think would be an appropriate amount of time to keep reminding everyone that Twitter is now X?
Months?
Years?
How many?

  • T156@lemmy.world
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    9 hours ago

    I don’t think ever. Twitter has too big of a brand name and recognition, where X does not, and they’ll keep coasting on it (their emails to you still say “formerly known as Twitter”). News sites and places will keep calling it Twitter because X is too confusing of a name, and certain parts of their reader-base will simply have no idea who it is that they’re on about, and some social media will call it Twitter because X is a silly name, and they do not respect Elon Musk’s rebranding of Twitter in much the same way that he does not respect his daughter’s name or identity.

    • Steve@communick.newsOP
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      52 minutes ago

      I didn’t realize their own promotional emails still reference Twitter. That’s intereating.

  • 🇰 🌀 🇱 🇦 🇳 🇦 🇰 ℹ️@yiffit.net
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    14 hours ago

    We didn’t stop hearing Prince referred to as “the artist formerly known as Prince” until he changed his name from that symbol back to Prince.

    I expect the same for the website formerly known as Twitter.

  • weew@lemmy.ca
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    13 hours ago

    X is just a vague term though. It’s also often used as a placeholder for unknown or variable things. So the “formerly Twitter” is going to stick for quite a while.

    It’s like naming a product “The Thing”. Anyone who talks about it will always have to clarify what Thing they are talking about basically forever.

  • Mandy@sh.itjust.works
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    21 hours ago

    Everyone collectively agreed x is stupid and I hope spite will make sure this sentiment never changes

    • sho@ani.social
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      19 hours ago

      Almost as stupid as facebook creating a platform called threads. Zero creativity, and maxium collaboration inconvience with our language usage, plus facebook trying to stick their nose in fediverse where the whole point was to get away from their centralized metaverse BS. Facebook can fuck off.

  • Nibodhika@lemmy.world
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    1 day ago

    Forever, unless they start calling it Xcom (which would then be confused with the game) X itself could also mean Xorg (https://x.org) which is a lot older. Not to mention that it looks like someone forgot to remove a placeholder “in the site X, many people talk about…”

  • Contramuffin@lemmy.world
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    1 day ago

    Without another name change, I don’t think that phrase will ever go away, for the simple fact that X as a name is too short and nondescript. In speech, X could refer to a someone you broke up with, or it could just be the beginning of another word, serving as a prefix. In text, it could refer to the actual letter itself, or the close button on a window, or a placeholder, or something NSFW.

    There’s simply too many ways that X can be interpreted that even if people associate Twitter with X, people will still specify “formerly Twitter” just to avoid confusion

  • snooggums@lemmy.world
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    1 day ago

    Forever, because X looks like a placeholder and media wants to be clear so they use the name that people actually associate with that trash website. It will never just be X because it is a terrible name for a business.

    • Tujio@lemmy.world
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      1 day ago

      I think it might be this. A lot of traditional media outlets are mad about twitter becoming such a necessity for them. The old guard is mad that they have to cater to this bullshit online platform. The new guard is mad at the fact that the best outlet for breaking online news is suddenly owned and operated by a fascist.

      All of them want to say that x is bullshit, but they don’t want to actually lose the clicks/ market share that comes with it. So they keep passive-aggressively calling it twitter.

      Drunkenly thinking about it, this is kinda like calling a trans person by their dead name. Except it’s insulting a shitty company led by a shithead, so I’m cool with it.

  • Concave1142@lemmy.world
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    1 day ago

    It will always be Twitter to me. X is a variable in a math problem… not a company name. Oh, I’m also lazy and have never used Twitter.

  • BigPotato@lemmy.world
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    1 day ago

    How long was Prince “The Artist Formerly Known as Prince”?

    Yeah, the rest of his life.

    Twitter probably will have the same laid upon it.

    • CoggyMcFee@lemmy.world
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      23 hours ago

      How long was Prince “The Artist Formerly Known as Prince”?

      For about seven years, and then he went back to calling himself Prince again.

    • Steve@communick.newsOP
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      1 day ago

      Prince changed his name to a literally unpronounceable logo. So in that case, there was no real other option.

      • BigPotato@lemmy.world
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        1 day ago

        If we say that the accepted pronunciation of “X” is “ex” then we run into an even bigger problem than Prince’s logo.

        “Ex” User says… Is this a former user of the website or current?

        A user on the website “ex” is too long winded and sounds like I’m saying a hypothetical.

        Users on “ex” - although shorter, X is a street name for ecstacy and user is sometimes used as shorthand for drug user (e.g. User and abuser) so why should we be listening to a cracked out party kid?

        The golden ticket is “formerly Twitter” because we actually know what the fuck that one is.

        I’m willing to bet there’s at least one X user on X right now.

      • Nollij@sopuli.xyz
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        24 hours ago

        Some places tried calling him “The Artist”, but it never stuck. Not even “The Artist formerly known as Prince” stuck. But “Prince” has endured to his grave and beyond.