"It doesn’t make sense for chocolate bars to be divided into equal-sized chunks when there is so much inequality in the chocolate industry! The unequally-sized chunks of our 6.35 oz bars are a palatable way of reminding Choco Fans and Serious Friends that the profits in the chocolate industry are unequally divided.
And in case you haven’t noticed, the bottom of our bars depicts the West African coastline. The chunks just above it represent the Gulf of Guinea. From left to right, you have Côte d’Ivoire, Ghana, Togo and Benin (terribly politically incorrect, we know, but we had to combine them to create enough space for a hazelnut), Nigeria and part of Cameroon."
First not sure why everyone is so sure this is an ad and not just OP likes this and the message.
I’ve contemplated posting about this chocolate, I guess we can’t call out companies we like and we just all shit on everything all the time.
Second, my friend called me out for paying £3.50 for a bar of this whenever we have a chocolate and film night when Cadbury is like £1.50. When I said it’s more ethically sourced he said I don’t care about that. 😞