I call those estimates BS like always, but who knows.
Maybe they should focus on giving people a way to access those legally? Where on that poster campain say where to go? And secondly… They as always still introduce the BS regional locking!
I would guess less than 2% of pirating users would have paid if unable to access. No accounting in these estimates for new fan recruitment, added word of mouth advertising generated, purchasing of brick and mortar licensed merchandise, purchase of additional digital media that may be harder to locate from pirate sources.
I call those estimates BS like always, but who knows.
Maybe they should focus on giving people a way to access those legally? Where on that poster campain say where to go? And secondly… They as always still introduce the BS regional locking!
I would guess less than 2% of pirating users would have paid if unable to access. No accounting in these estimates for new fan recruitment, added word of mouth advertising generated, purchasing of brick and mortar licensed merchandise, purchase of additional digital media that may be harder to locate from pirate sources.