- YouTube is testing server-side ad injection to counter ad blockers, integrating ads directly into videos to make them indistinguishable from the main content.
- This new method complicates ad blocking, including tools like SponsorBlock, which now face challenges in accurately identifying and skipping sponsored segments.
- The feature is currently in testing and not widely rolled out, with YouTube encouraging users to subscribe to YouTube Premium for an ad-free experience.
And if this attitude spreads, which arguably it should, the service will simply be shut down. Unfortunately I think this may end up being a great loss for humanity as a whole if that happens. Elsewhere in this thread I compared it to the Library of Alexandria for its sheer content of 20-odd years worth of nearly all of humanity’s culture, news, and technical information.
I don’t know what to do with this. The dragon must be slain but the hoard must be preserved, and I’m not sure how we accomplish that. The contents of YouTube should be backed up and made available to a public data store outside of Google’s grasp, ideally as a public utility probably maintained by tax money, and youtube can remain as a front-end to that service. But actually getting that done in the modern day seems… we’ll say, slim. For one thing the total youtube data package is about a fucktillion gigabytes and the only people able to host it are the ones who already have it. For another, Google will argue in court that videos uploaded to their service are their property, and they’ll win that argument.
So we can start again anew, but we must mourn what we lose, because it may be significant. Like it or not, YouTube is a significant percentage of the recorded data output of the human race. Just pray, once we kill the beast, that you never have to replace any parts on a car model year 2004-2018 - because you won’t find good repair manuals anywhere and all the good tutorials are buried in the belly of YouTube.