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where are the passive agressive message?
I think OP meant the brand name “if you care”.
If you really care, you wouldn’t use paper coffee filters at all. There are many ways to brew coffee that don’t use a paper filter.
Yeah my mate actually started a business selling cloth filters - pretty good tbh
To be fair, those paper filters do have health benefits and are the healthiest way to brew coffee.
Just found my new coffee filters! Thanks!
Advertisment works!
David Cross: If You Care (Youtube, 1:45)
I heard that comedy bit years ago but never saw the logo till now.
Luckily, I don’t care.
Yeah I hate marketing like that.
Just like the people who drink coffee X3
I had a partner who wanted to buy that brand once. I said hell no.