SimilarWeb has just released traffic estimates for June. According to these estimates, Reddit’s traffic has seen a 3.36% month-over-month decrease.
For comparison, here’s how traffic has changed for other popular social networking websites:
- Discord.com: +0.51%
- Twitter.com: -1.65%
- Instagram.com: -1.35%
- Facebook.com: -3.18%
- TikTok.com: +0.77%
- Pinterest.com: -2.27%
- Youtube.com: -2.02%
Source: https://www.similarweb.com/website/reddit.com/#overview
On the one hand, this doesn’t seem like a lot. But on the other, this is just for June. A lot of people left or drastically cut down their usage at the very end of June, and we’re not seeing this reflected in the data yet.
Even so, no company wants to say they’ve lost 3% of their customers. With 1.7 billion total, that’s still 51 million people. It’s a notable loss, especially for a company trying to become profitable and have an IPO.
I used Apollo right up until it shut down, and I haven’t touched Reddit since. I’m guessing I’m not the only one.
Same
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If only people would actually stop using Reddit instead of doing these useless “protests” like they do in /r/videos. They’re still using the site, that’s what Reddit wants…
They’ve been astroturfing with bots to pump those numbers
There are soooo many GPT comments and threads on Reddit, at least when I left on the first. I imagine it’s going to get worse and worse now.
Reddit started with nothing but sock puppet accounts created by the devs, so I could definitely see them doing the same thing to show “activity”.
If it wasn’t for my photography, I’d delete instagram. Holy shit is it pay-to-play a cesspool. And I’m being targeted for ads for all kinds of ponzi schemes and crypto and FOREX scams. Probably from watching Coffeezilla videos.
We’ll see how Lemmy picks up. I’m really liking it, thus far. Right now we’re looking at Reddit like a former, toxic partner that we want to spite. Lately I was just going on the World News, Ukraine war mega thread.
How do they estimate?
That may sound like not a lot, but Facebook as been hemorraging users for a few years now, if they’re losing users at about the same rate as Facebook, that’s a big oof.
I think the big deal will be if it’s sustained. Losing a bunch of users for a month isn’t a big deal if they come back, or at least stop leaving. If Reddit loses 3% of its users every month for a year then things will be pretty dire for them.
Can’t say I’ve got much sympathy for Reddit, though.
This is for June. Third party apps were still working, and personally I didn’t change my Reddit browsing habit much during June. Now that third party apps are officially dead, I’ve been on Reddit a lot less, and been spending more time on Lemmy. Curious to see what the numbers look like for July.
A large number of people joined Lemmy before July. The user based for Lemmy jumped by 1600% if I remember right before July 1st
A 1600% increase in Lemmy could still be the result of a 3% drop in Reddit. There’s a massive difference in scale between the two sites.
As per the above comment, a single stat rarely paints a complete picture.
Not enough to matter. Not even out of step with any other social media site lol. We’re doomed
I thought about this comment, and realized that somehow, I just don’t care so much about what happens to Reddit anymore. Instead of worrying about what I left behind, I’m looking forward to what’s ahead of us.
I think it’s because even before the whole 3d-party-app drama, there already was this undefined feeling that Reddit’s best days are behind it. Maybe it’s the effect of ad money and monetization, or it’s the inevitable trend towards low quality content that comes with mass adoption, probably it’s both.
Whatever the cause, in most subreddits, the old Facebook-style rot had already set in. Once-cool subs now being an endless barrage of tired memes, bots farming karma, and people being assholes. The things I joined for years ago, the engaging discussion, random encounters with amazing experts, the cutting-edge internet anarchy, it’s all already long gone.
When I opened the app (Baconreader in my case), I only did it out of habit, to then spendy time scrolling through an endless list of things that made me slightly go “heh”.
So, maybe most people will stay on Reddit for now, and probably I will have to leave behind certain communities instead of finding direct replacements. But I see that as a good thing. As long as even just 2% of Reddit’s users make it here, I’m excited it will grow into something much better than what I left behind.
Yeah. Something something … The company we keep.
It shouldn’t matter if Reddit has a larger user base, etc. As long as the quality is high here, I’m happy.
Lemmy’s been a. Breath of fresh air for me. Feels a lot like Reddit in the ol’ days and prefer it over Reddit.
If that means we have a lower user count than Reddit … Sure. As long as y’all here with me, we have made Lemmy successful.
July is the real indicator with API being turned off on June 30th. I don’t think the protests themselves had a big enough drop off, but I have to assume a lot of folks have either left or use only desktop currently once that happened.
